/* ===== RESET & BASE ===== */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --bg: #FAFAF7;
  --bg-alt: #F2F1ED;
  --fg: #0F0E0D;
  --fg-muted: #6B6A65;
  --accent: #FF4520;
  --accent-dim: rgba(255, 69, 32, 0.12);
  --border: rgba(15, 14, 13, 0.08);
  --white: #FAFAF7;
  --font-display: 'Syne', system-ui, sans-serif;
  --font-body: 'DM Sans', system-ui, sans-serif;
}

html { font-size: 16px; scroll-behavior: smooth; }

body {
  font-family: var(--font-body);
  background: var(--bg);
  color: var(--fg);
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

/* ===== TYPOGRAPHY ===== */
.section-label {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 0.75rem;
  font-weight: 500;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 1.5rem;
}

/* ===== NAV ===== */
.nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  padding: 1.25rem 2rem;
  background: rgba(250, 250, 247, 0.85);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
}
.nav-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.nav-logo {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 1.125rem;
  letter-spacing: -0.02em;
  color: var(--fg);
}
.nav-tag {
  font-size: 0.8rem;
  color: var(--fg-muted);
  letter-spacing: 0.02em;
}

/* ===== HERO ===== */
.hero {
  min-height: 100vh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 8rem 2rem 4rem;
  position: relative;
  overflow: hidden;
}
.hero-bg {
  position: absolute;
  inset: 0;
  pointer-events: none;
}
.hero-orb {
  position: absolute;
  border-radius: 50%;
  filter: blur(120px);
  opacity: 0.35;
}
.hero-orb-1 {
  width: 600px;
  height: 600px;
  background: radial-gradient(circle, rgba(255,69,32,0.4) 0%, transparent 70%);
  top: -200px;
  right: -150px;
}
.hero-orb-2 {
  width: 400px;
  height: 400px;
  background: radial-gradient(circle, rgba(255,69,32,0.2) 0%, transparent 70%);
  bottom: -100px;
  left: -100px;
}
.hero-grid {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(15,14,13,0.04) 1px, transparent 1px),
    linear-gradient(90deg, rgba(15,14,13,0.04) 1px, transparent 1px);
  background-size: 60px 60px;
}
.hero-inner {
  max-width: 900px;
  margin: 0 auto;
  position: relative;
  z-index: 1;
}
.hero-label {
  margin-bottom: 2rem;
}
.label-pill {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 0.7rem;
  font-weight: 500;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  background: var(--accent-dim);
  border: 1px solid rgba(255, 69, 32, 0.2);
  padding: 0.35rem 0.85rem;
  border-radius: 100px;
}
.hero-headline {
  font-family: var(--font-display);
  font-size: clamp(2.75rem, 7vw, 5rem);
  font-weight: 800;
  line-height: 1.05;
  letter-spacing: -0.03em;
  color: var(--fg);
  margin-bottom: 1.75rem;
}
.hero-sub {
  font-size: 1.15rem;
  line-height: 1.65;
  color: var(--fg-muted);
  max-width: 560px;
  margin-bottom: 3.5rem;
  font-weight: 300;
}
.hero-meta {
  display: flex;
  align-items: center;
  gap: 0;
  flex-wrap: wrap;
}
.meta-item {
  display: flex;
  flex-direction: column;
  padding: 0 2rem 0 0;
}
.meta-item:first-child { padding-left: 0; }
.meta-num {
  font-family: var(--font-display);
  font-size: 1.75rem;
  font-weight: 800;
  color: var(--accent);
  line-height: 1;
  margin-bottom: 0.3rem;
}
.meta-label {
  font-size: 0.72rem;
  color: var(--fg-muted);
  line-height: 1.4;
  max-width: 120px;
}
.meta-divider {
  width: 1px;
  height: 40px;
  background: var(--border);
  margin-right: 2rem;
}
.hero-scroll-hint {
  position: absolute;
  bottom: 2rem;
  left: 50%;
  transform: translateX(-50%);
  display: flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.75rem;
  color: var(--fg-muted);
  letter-spacing: 0.05em;
  animation: bounce 2s ease-in-out infinite;
}
@keyframes bounce {
  0%, 100% { transform: translateX(-50%) translateY(0); }
  50% { transform: translateX(-50%) translateY(6px); }
}

/* ===== PROOF ===== */
.proof {
  padding: 6rem 2rem;
  background: var(--bg-alt);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.proof-inner { max-width: 1200px; margin: 0 auto; }
.proof-eyebrow {
  display: flex;
  align-items: center;
  gap: 1rem;
  margin-bottom: 3rem;
}
.eyebrow-line {
  display: block;
  width: 40px;
  height: 1px;
  background: var(--accent);
}
.eyebrow-text {
  font-size: 0.75rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--fg-muted);
}
.proof-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
  border-radius: 16px;
  overflow: hidden;
}
.proof-card {
  background: var(--bg);
  padding: 2.5rem 2rem;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
}
.proof-card h3 {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 700;
  letter-spacing: -0.01em;
}
.proof-card p {
  font-size: 0.9rem;
  line-height: 1.6;
  color: var(--fg-muted);
  font-weight: 300;
}
.proof-icon { margin-bottom: 0.5rem; }

/* ===== SERVICE ===== */
.service {
  padding: 7rem 2rem;
}
.service-inner { max-width: 1200px; margin: 0 auto; }
.service-header {
  max-width: 680px;
  margin-bottom: 4rem;
}
.service-headline {
  font-family: var(--font-display);
  font-size: clamp(2rem, 4vw, 3rem);
  font-weight: 700;
  line-height: 1.15;
  letter-spacing: -0.025em;
}
.service-body {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: start;
}
.service-text p {
  font-size: 1rem;
  line-height: 1.7;
  color: var(--fg-muted);
  margin-bottom: 1.25rem;
  font-weight: 300;
}
.service-stack {
  display: flex;
  flex-direction: column;
  gap: 1rem;
}
.stack-item {
  display: flex;
  align-items: flex-start;
  gap: 0.85rem;
  font-size: 0.95rem;
  color: var(--fg);
  line-height: 1.5;
}
.stack-dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--accent);
  flex-shrink: 0;
  margin-top: 0.5rem;
}

/* ===== NICHES ===== */
.niches {
  padding: 7rem 2rem;
  background: var(--fg);
  color: var(--white);
}
.niches-inner { max-width: 1200px; margin: 0 auto; }
.niches .section-label { color: var(--accent); }
.niches-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
  margin-top: 1rem;
}
.niche-card {
  background: rgba(250,250,247,0.04);
  border: 1px solid rgba(250,250,247,0.08);
  border-radius: 16px;
  padding: 2rem;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  transition: border-color 0.3s;
}
.niche-card:hover {
  border-color: rgba(255,69,32,0.4);
}
.niche-visual {
  position: relative;
  margin-bottom: 0.5rem;
  height: 80px;
  display: flex;
  align-items: center;
  justify-content: flex-start;
  padding-left: 0.5rem;
}
.niche-shape {
  position: absolute;
  border-radius: 12px;
}
.niche-shape-restaurant {
  width: 60px;
  height: 60px;
  background: rgba(255,69,32,0.15);
  border: 1px solid rgba(255,69,32,0.25);
}
.niche-shape-gym {
  width: 55px;
  height: 55px;
  background: rgba(255,69,32,0.15);
  border: 1px solid rgba(255,69,32,0.25);
}
.niche-shape-barber {
  width: 50px;
  height: 50px;
  background: rgba(255,69,32,0.15);
  border: 1px solid rgba(255,69,32,0.25);
}
.niche-icon-wrap {
  position: relative;
  z-index: 1;
}
.niche-card h3 {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 700;
  color: var(--white);
}
.niche-card > p {
  font-size: 0.875rem;
  line-height: 1.6;
  color: rgba(250,250,247,0.6);
  font-weight: 300;
}
.niche-card ul {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.5rem;
  margin-top: 0.25rem;
}
.niche-card ul li {
  font-size: 0.82rem;
  color: rgba(250,250,247,0.7);
  padding-left: 1rem;
  position: relative;
}
.niche-card ul li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 50%;
  transform: translateY(-50%);
  width: 4px;
  height: 4px;
  border-radius: 50%;
  background: var(--accent);
}

/* ===== PROCESS ===== */
.process {
  padding: 7rem 2rem;
  border-top: 1px solid var(--border);
}
.process-inner { max-width: 900px; margin: 0 auto; }
.process-header { margin-bottom: 4rem; }
.process-headline {
  font-family: var(--font-display);
  font-size: clamp(1.75rem, 3.5vw, 2.5rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  line-height: 1.2;
}
.process-steps {
  display: flex;
  flex-direction: column;
  gap: 0;
}
.step {
  display: grid;
  grid-template-columns: 80px 1fr;
  gap: 2rem;
  align-items: start;
  padding: 2rem 0;
  border-bottom: 1px solid var(--border);
}
.step:last-child { border-bottom: none; }
.step-num {
  font-family: var(--font-display);
  font-size: 2.5rem;
  font-weight: 800;
  color: var(--accent);
  opacity: 0.3;
  line-height: 1;
}
.step-body h3 {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 700;
  margin-bottom: 0.75rem;
}
.step-body p {
  font-size: 0.95rem;
  line-height: 1.65;
  color: var(--fg-muted);
  font-weight: 300;
}
.step-connector {
  width: 1px;
  height: 0;
  background: var(--border);
}

/* ===== PRICING ===== */
.pricing {
  padding: 7rem 2rem;
  background: var(--bg-alt);
  border-top: 1px solid var(--border);
}
.pricing-inner { max-width: 1100px; margin: 0 auto; }
.pricing-headline {
  font-family: var(--font-display);
  font-size: clamp(1.75rem, 3.5vw, 2.5rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  line-height: 1.2;
  margin-bottom: 3rem;
  max-width: 500px;
}
.pricing-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5rem;
}
.pricing-card {
  background: var(--bg);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 2.5rem;
  position: relative;
}
.pricing-card-featured {
  border-color: var(--accent);
  box-shadow: 0 0 0 1px rgba(255,69,32,0.08), inset 0 0 0 1px rgba(255,69,32,0.05);
}
.pricing-badge {
  display: inline-block;
  font-size: 0.7rem;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent);
  background: var(--accent-dim);
  border: 1px solid rgba(255,69,32,0.2);
  padding: 0.3rem 0.75rem;
  border-radius: 100px;
  margin-bottom: 1.25rem;
}
.pricing-card h3 {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 700;
  margin-bottom: 0.5rem;
}
.pricing-amount {
  font-family: var(--font-display);
  font-size: 3rem;
  font-weight: 800;
  color: var(--fg);
  letter-spacing: -0.03em;
  margin-bottom: 0.5rem;
  line-height: 1;
}
.pricing-amount span {
  font-size: 1.25rem;
  font-weight: 500;
  color: var(--fg-muted);
}
.pricing-desc {
  font-size: 0.9rem;
  color: var(--fg-muted);
  line-height: 1.55;
  margin-bottom: 2rem;
  font-weight: 300;
}
.pricing-features {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  margin-bottom: 1.5rem;
}
.pricing-features li {
  display: flex;
  align-items: center;
  gap: 0.65rem;
  font-size: 0.9rem;
  color: var(--fg);
}
.pricing-features li svg { flex-shrink: 0; }
.pricing-note {
  font-size: 0.78rem;
  color: var(--fg-muted);
  line-height: 1.5;
  padding-top: 1.25rem;
  border-top: 1px solid var(--border);
  font-weight: 300;
  font-style: italic;
}

/* ===== CLOSING ===== */
.closing {
  padding: 8rem 2rem;
  position: relative;
  overflow: hidden;
  background: var(--bg);
  border-top: 1px solid var(--border);
}
.closing-bg {
  position: absolute;
  inset: 0;
  pointer-events: none;
}
.closing-orb {
  position: absolute;
  width: 700px;
  height: 700px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(255,69,32,0.18) 0%, transparent 65%);
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  filter: blur(80px);
}
.closing-grid {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(15,14,13,0.03) 1px, transparent 1px),
    linear-gradient(90deg, rgba(15,14,13,0.03) 1px, transparent 1px);
  background-size: 60px 60px;
}
.closing-inner {
  max-width: 780px;
  margin: 0 auto;
  text-align: center;
  position: relative;
  z-index: 1;
}
.closing-quote {
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 3vw, 1.75rem);
  font-weight: 700;
  letter-spacing: -0.02em;
  color: var(--accent);
  margin-bottom: 3rem;
  line-height: 1.3;
  font-style: italic;
}
.closing-headline {
  font-family: var(--font-display);
  font-size: clamp(2rem, 4vw, 3rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.1;
  margin-bottom: 1.5rem;
}
.closing-sub {
  font-size: 1rem;
  line-height: 1.65;
  color: var(--fg-muted);
  max-width: 520px;
  margin: 0 auto;
  font-weight: 300;
}

/* ===== FOOTER ===== */
.footer {
  padding: 3rem 2rem;
  border-top: 1px solid var(--border);
  background: var(--bg-alt);
}
.footer-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.footer-logo {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 1.25rem;
  letter-spacing: -0.02em;
  display: block;
  margin-bottom: 0.35rem;
}
.footer-tagline {
  font-size: 0.8rem;
  color: var(--fg-muted);
}
.footer-meta {
  font-size: 0.75rem;
  color: var(--fg-muted);
  font-style: italic;
  text-align: right;
  max-width: 280px;
}

/* ===== RESPONSIVE ===== */
@media (max-width: 900px) {
  .proof-grid { grid-template-columns: 1fr; }
  .niches-grid { grid-template-columns: 1fr; }
  .service-body { grid-template-columns: 1fr; gap: 2.5rem; }
  .pricing-grid { grid-template-columns: 1fr; }
  .meta-divider { display: none; }
  .meta-item { padding: 0; }
  .hero-meta { gap: 1.5rem; }
}

@media (max-width: 600px) {
  .hero { padding: 7rem 1.5rem 3rem; }
  .proof, .service, .niches, .process, .pricing, .closing { padding-left: 1.5rem; padding-right: 1.5rem; }
  .nav { padding: 1rem 1.5rem; }
  .nav-tag { display: none; }
  .step { grid-template-columns: 1fr; gap: 0.5rem; }
  .step-num { font-size: 1.75rem; }
  .footer-inner { flex-direction: column; gap: 1rem; }
  .footer-meta { text-align: left; max-width: none; }
}